{
  "@odata.context": "https://avydennison.platformforscience.com/odata/v4/$metadata#Projects",
  "@odata.count": 5,
  "value": [
    {
      "bu": "MG \u00b7 LPM \u00b7 Wine & Spirits / HVC",
      "code": "FALCON",
      "drivers": [
        "EU ESPR / DPP",
        "Diageo + Pernod requirements",
        "AD 2030 ESG"
      ],
      "name": "Sustainable adhesive for recycled PET",
      "narrative": "Bio-acrylic adhesive that survives recycled-PET wash-off cycles without contaminating the recycling stream. Anchor customer: Diageo wine portfolio.",
      "owner": "Dr Aiyana Chen",
      "stage": "Pilot scale-up",
      "start": "2025-01-13",
      "status": "On-track",
      "tags": [
        "sustainable",
        "rPET",
        "adhesive",
        "recyclable"
      ],
      "target_launch": "2026-Q3"
    },
    {
      "bu": "MG \u00b7 LPM \u00b7 Liner",
      "code": "HELIX",
      "drivers": [
        "EU PFAS restriction (REACH)",
        "US state PFAS bans",
        "EPA CDR"
      ],
      "name": "PFAS-free release liner",
      "narrative": "Silicone-PFAS-free release coating with equivalent low-energy release. Programme-wide rip-and-replace of legacy fluorochemistry.",
      "owner": "Dr Stefan Koen",
      "stage": "Formulation",
      "start": "2025-08-04",
      "status": "At-risk (peel curve)",
      "tags": [
        "PFAS-free",
        "liner",
        "regulatory"
      ],
      "target_launch": "2027-Q1"
    },
    {
      "bu": "SG \u00b7 RFID",
      "code": "ORION",
      "drivers": [
        "FDA DSCSA enforcement",
        "Pfizer cold-chain visibility",
        "atma.io DPP"
      ],
      "name": "Cold-chain pharma RFID inlay",
      "narrative": "RAIN-RFID inlay validated for \u221280 \u00b0C dry-ice transit and ethylene-oxide sterilisation. Antenna geometry tuned for vial-density read.",
      "owner": "Dr Priya Vasanthan",
      "stage": "Customer pilot (Pfizer)",
      "start": "2025-03-22",
      "status": "On-track",
      "tags": [
        "RFID",
        "pharma",
        "cold-chain",
        "intelligent-labels"
      ],
      "target_launch": "2026-Q4"
    },
    {
      "bu": "MG \u00b7 LPM \u00b7 HPC / Logistics",
      "code": "NOVA",
      "drivers": [
        "Amazon / shipping cost",
        "AD waste-stream goal",
        "Plant OEE"
      ],
      "name": "Linerless PSA for e-commerce",
      "narrative": "Linerless PSA stack eliminating liner waste in fulfilment. Requires new release-tuned topcoat and high-speed converter compatibility.",
      "owner": "Dr Hari Subramaniam",
      "stage": "Lab validation",
      "start": "2025-11-02",
      "status": "On-track",
      "tags": [
        "linerless",
        "e-commerce",
        "low-waste"
      ],
      "target_launch": "2027-Q2"
    },
    {
      "bu": "SG \u00b7 RFID \u00b7 Inlay R&D",
      "code": "KAIROS",
      "drivers": [
        "Silver cost volatility",
        "Sub-1\u00a2 tag economics",
        "Sustainability"
      ],
      "name": "Conductive ink for RAIN RFID antennas",
      "narrative": "Carbon-silver hybrid conductive ink targeting 35% silver reduction with no read-range loss at typical retail UHF antennas.",
      "owner": "Dr Mei-Lin Zhao",
      "stage": "Formulation",
      "start": "2025-06-10",
      "status": "On-track",
      "tags": [
        "RFID",
        "conductive-ink",
        "cost"
      ],
      "target_launch": "2027-Q4"
    }
  ]
}